Photo Courtesy of The Villa Group Resorts

The Villa Group Resorts recently launched the Your Story Starts Here branding campaign to further advance its Villa del Palmar Resort Collection of luxury hotel properties in Mexico's most desirable resort destinations. The hotelier reports that the new campaign represents its matchless ability to create vacations that are unique and personal to each guest. A newsletter will be sent out and social media will be used to broadcast details and launch a sweepstakes where a winner will receive a customized travel package. “In conjunction with Villa del Palmar's mission to provide guests with everlasting memories, our new campaign gives a tangible identity to those remarkable experiences and milestones that become part of one's life story," said Carlos Aquino, VP of hospitality sales and marketing for the Villa Group Resorts. The Villa del Palmar Resort Collections has eight properties in five destinations in Mexico and include Cabo San Lucas, Cancun Islands of Loreto, Puerto Vallarta, and Riviera Nayarit.